Compton hospice offer a place to find shelter on the most difficult part of life’s journey - offering a helping hand, a listening ear, and the caring support of people who understand.
Compton Hospice required us to drive traffic through to their website to showcase the support and services they provide to people within the community. The aim was to increase footfall through to their website and also increase awareness of the help they provide.
An Amplify Package was chosen for this customer which includes an SEO Profile, classified line ads, classified booster ads, a directory listing, in-article display and a range of display advertising including, run of site (ad impressions), Dominator, Billboard and Double MPU plus behavioural targeting.
The artwork was created to attract customers and drive traffic to their website, allowing for the opportunity to view in more detail what the company has to offer. The online advertising campaigns will be displayed on the Express & Star website
Our main objective with the Amplify Package was to increase footfall through to their website, raising awareness and also increasing public awareness.
We would achieve this via 86,571 ad impressions shown on the Express & Star website, hopefully achieving a click through rate (CTR) of 0.15% overall.
Elsewhere we would encourage visitors to find out more detailed information on the help, support and advice that Compton Hospice has to offer people with life limiting illnesses.
Working closely with Compton Hospice has allowed us to target specific audiences with their digital advertising, utilising bespoke display adverts to increase general awareness while also giving customers and readers a solid idea of the services and facilities available at Compton Hospice.
Compton Hospice have ongoing campaigns running, with this page displaying a couple of the latest campaigns.